Room of Elements

For children’s yoga brand Room of Elements, I created a visual identity that reflects the brand’s vision of playfulness, mindfulness, and natural balance.

The logo reimagines the dynamic structure of an “R” with soft, flowing curves, symbolising movement, breath, and growth. A vibrant cobalt blue serves as the primary brand color, complemented by a softer palette of clay, sand, and olive. Together, these colors create a world that feels both lively and grounding, a space where children can explore yoga, mindfulness, and personal growth with confidence.

The result is a brand identity that feels bold yet gentle, joyful yet serene, echoing Room of Elements’ mission: to give children (ages 4–14) the right elements they need to move, grow, and thrive.

DETAILS

Client: Room of Elements

Services: Branding, design, copywriting